Established in 2018, Broker Insights are an independent insurtech with a unique platform that uses data to transform broker and insurer relationships.
Purple Imp was commissioned to design and build a new online presence for Broker Insights.
The main focal point of this web project was to have two separate user journeys. By designing a website with this concept in mind, the refreshed Broker Insights website catered to both brokers and insurers, ensuring that each section relayed the appropriate and relevant information to both parties.
The Purple Imp team was able to develop a website that perfectly aligned with the user’s needs.