Bamboozled by Google’s Panda updates – is it really black and white?
Websites that have traditionally relied on linguistic landmines to blow their content to the top of Google’s search rankings have noticed their position plummeting over the last year. With the introduction of a sprightly Panda to skip over content that...Read more
That Google update – why good content is key to search success
Google’s Penguin update has ruffled plenty of feathers in the online marketing world – and it’s easy to see why. After years of promoting link building as THE means to improve rankings, suddenly, Google is punishing sites with the “wrong”...Read more
Now you see it, now you don’t – today’s search landscape
A number of changes have been taking place recently within Google which are causing great fluctuations in the Search Engine Results Pages. In fact, Paul Daniels would have a field day as, amongst other anomalies, rankings are often being seen...Read more