Insured Right are not like other insurance companies. Their mission is to be your go-to specialist whenever you need cover, bringing you the most appropriate cover for a price you can afford. Insured Right work hand in hand with you from start to finish, making sure the cover you choose is the ideal one for all your needs.
Purple Imp were commissioned to design and build a new online presence for Insured Right. We also undertook SEO, PPC, social media management and advertising and generating leads.
Purple Imp were commissioned to design and build a new online presence for the company, Insured Right. We also undertook other forms of digital marketing to increase awareness of the business. This included SEO, PPC, social media management and advertising and generating leads.
The main focus of the website design and build was to include a feature that would let the team at Purple Imp establish how much traffic was being driven to the website as well as queries.
In order to do this, a tracking form was implemented. We needed to not only know who filled the form, but which exact form was used for submission to make the initial contact as seamless as possible for the client.
By creating interactive forms, this allowed consumers to submit a specific query.